IDFC FIRST Bank in partnership with Vrutti and End Poverty has designed and implemented cattle care program in rural areas of Madhya Pradesh and Rajasthan to improve milk productivity of milch animals and increase income of small and marginal dairy farmers thereby providing them livelihood opportunities in a sustainable way. 11000 + rural households have been reached via this program by through services like Artificial Insemination, treatment, feed and fodder services, medicines supply for the cattle.
|"The Shwetdhara project, a women centric initiative has given us an opportunity to make significant contribution towards promoting livestock based livelihood model on business mode. We in CARD feel privileged to be part of an initiative which is bound to significantly improve the livelihoods of thousands of rural households, besides increasing the overall productivity of the selected villages through milk revolution. But moreover the program shall empower the Malwa rural women who were destined to the chulha-choka. We are really grateful to IDFC FIRST Bank for the initiative." |
- Dr Vivek Sharma,