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Beyond Banking

Guide to understanding on-demand economy

The on-demand economy is an economic model that connects digital technologies and services. Food delivery, taxi, repair service or online tutors are on the list. This connection usually happens through a technological service. For example, through a website or smartphone app. Ride-sharing platforms Uber and Ola, as well as food and grocery delivery services such as BigBasket, Zomato and Swiggy, are just some examples of services within the on-demand economy.